Aligned Action

Ron Wilder is an author and business coach with an impressive client roster of Fortune 500 executives and entrepreneurs. His unique jiu-jitsu inspired coaching programs focus on leadership, sales, and family life. Ron’s clients travel from around the country to train at his space dubbed “The CEO Dojo”.

Taney Creative was tasked with designing a luxe brand identity that would bring visual cohesiveness to his business Aligned Action, his training dojo, and his multiple jiu-jitsu themed coaching programs. The solution was a design system that uses a shared color and font scheme combined with differentiating graphic elements featuring the same minimalist line work style. A luxe business stationery suite and designs for social media and PowerPoint templates completed the project.